Our story

Welcome to Our Story: Your Vibe. Your Accessories. Our Love.

Here at B. LUVV & CO., we're all about empowering your everyday glow! We believe self-care isn't selfish, and self-expression is always in style. Every accessory we create? It's a high-five to your individuality.

Let's spill the tea: we believe a hair accessory can do so much more than just hold your hair. It can be your little secret weapon, a confidence booster that helps you uplift your look, empower your spirit, and boldly express exactly who you are! Whether it's one of our iconic handmade scrunchies or a statement-making claw clip, each piece is designed with you in mind – bringing that perfect blend of comfort, confidence, and pure joy to your day.

Our story is steeped in a love for thoughtful craftsmanship and a passion for living intentionally. That means our accessories are never just practical. Nope! They're tangible symbols of confidence, bursts of creativity, and lovely little reminders that you're part of our B. LUVV fam. From super-soft and cozy to edgy and totally bold, every piece is infused with love, intention, and a whole lot of heart.

Join us in celebrating yourself, owning your style, and spreading that B. LUVV one amazing accessory at a time!