B. LUVV & CO.

Quality and Love. Handmade.

Hair accessories for all hair types

Welcome to B. LUVV & CO., where self-care and comfort meet style! Founded by a passionate nurse, girl mom, and self-care enthusiast, this brand is dedicated to cultivating confidence, love, and positivity through high-quality hair accessories. Based in California, USA, our collection features premium fabrics and secure-hold designs to transform your hair care routine. Embrace your uniqueness with us, one scrunchie at a time!

Female Founded

Woman-owned and Operated

Free Shipping

Free domestic shipping on orders $35 or more

Sustainable Style

High-quality Materials - Less Waste

Testimonials

★★★★★

I was looking for a brand of handmade scrunchies to add to our assorment and am happy to have found these. Great quality, fun patterns, so many styles and sizes to choose from.

Carolina
C.O. Bigelow Apothecaries , NYC

Your scrunchies are amazing. They are so soft and sturdy. Very well made especially compared to most mass produced options.

Kim A.
Bradenton, FL

I love them! I have pretty thin hair which makes it hard for scrunchies to stay in but B. Luvv scrunchies fit and hold my hair perfectly, even after jumping around exercising! I totally recommend them...love the colors too!

Judy B.
Fresno, CA

Luvv my hair candy! 😍
Great variety of colors and sizes! You can tell these hair accessories are made with luvv and care. The packaging is also uber cuuute! 🥰

Denise R.
Huntington Beach, CA

My fabulous 8-year-old daughter is the perfect model to showcase these beauties and let me tell you, they are a game-changer! She wore the regular-sized flower scrunchie to her acro class and her hair stayed in place for the entire 45-minute class, with all the L-strands, forward rolls, cartwheels, and whatnot. I was amazed!

Amanda
Instagram @amanda81.reviews